NEWS
街のノイズを抜け出して、ゾーンへ。SIDO 包帯パンツが書き換える現代社会の日常...
満員電車での息苦しさ、カフェやオフィスでの長時間のデスクワーク、そして深夜まで続くスクリーンタイム。現代社会の生活は、ある意味でどんなオープンワールドゲームよりもハードで、身体へのストレスに満ちている。...続きを読む
街のノイズを抜け出して、ゾーンへ。SIDO 包帯パンツが書き換える現代社会の日常...
満員電車での息苦しさ、カフェやオフィスでの長時間のデスクワーク、そして深夜まで続くスクリーンタイム。現代社会の生活は、ある意味でどんなオープンワールドゲームよりもハードで、身体へのストレスに満ちている。...続きを読む
見えないところで、勝負する。日本のものづくりと「江戸の粋」に惚れ込んだ理由（第二話）
日本の職人さんたちは、誠実です。真面目です。そして、ひたむきに努力を続けます。誰も見ていないところでも、決して手を抜かない。SIDO (志道) が日本にこだわる理由 ...続きを読む
見えないところで、勝負する。日本のものづくりと「江戸の粋」に惚れ込んだ理由（第二話）
日本の職人さんたちは、誠実です。真面目です。そして、ひたむきに努力を続けます。誰も見ていないところでも、決して手を抜かない。SIDO (志道) が日本にこだわる理由 ...続きを読む
Even if it costs more, we make it in Japan. The...
Why are we so committed to quality, and why do we insist on Japanese culture and Japanese production despite the high costs? It is more than just manufacturing; it is...
Even if it costs more, we make it in Japan. The...
Why are we so committed to quality, and why do we insist on Japanese culture and Japanese production despite the high costs? It is more than just manufacturing; it is...
Joint development with Takashi Toritani: Etlis ...
On Sunday, September 27th, a special talk show will be held at Nihombashi Takashimaya to commemorate the launch of Etlis, a high-performance underwear brand co-developed by Shiro Nogi, representative of...
Joint development with Takashi Toritani: Etlis ...
On Sunday, September 27th, a special talk show will be held at Nihombashi Takashimaya to commemorate the launch of Etlis, a high-performance underwear brand co-developed by Shiro Nogi, representative of...
Why do they keep asking for SIDO's bandage pants?
We conducted our own independent research into why SIDO's bandage underwear is chosen, analyzing 20 years of customer feedback and data from producing and selling the product, as well as...
Why do they keep asking for SIDO's bandage pants?
We conducted our own independent research into why SIDO's bandage underwear is chosen, analyzing 20 years of customer feedback and data from producing and selling the product, as well as...
Notice of Shipping Suspension Due to Office Rel...
Notice of Shipping Suspension Due to Office Relocation. Thank you for always using the SIDO® online shop. Due to our office relocation, we will be suspending product shipments during the...
Notice of Shipping Suspension Due to Office Rel...
Notice of Shipping Suspension Due to Office Relocation. Thank you for always using the SIDO® online shop. Due to our office relocation, we will be suspending product shipments during the...